2025
Nammu
Brand Identity Print
Nammu is an AI-powered software platform dedicated to help seafood businesses streamline their sales and logistics pipelines. Named after the ancient Sumerian goddess of the primeval sea, Nammu empowers distributors to eliminate manual inefficiencies and achieve complete data transparency across the supply chain.
The founders brought me on right at the very beginning to build their brand identity from scratch. To make sure people instantly understood what Nammu does, I designed a minimalist logo that shapes the letter "A" into a fish, paired with a color palette inspired by the sea. This visual style carried over to everything they needed for their launch, including business cards for the founders, a sleek pamphlet for conferences, and a custom sock giveaway that ended up being a massive hit on the trade show floor.
The founders brought me on right at the very beginning to build their brand identity from scratch. To make sure people instantly understood what Nammu does, I designed a minimalist logo that shapes the letter "A" into a fish, paired with a color palette inspired by the sea. This visual style carried over to everything they needed for their launch, including business cards for the founders, a sleek pamphlet for conferences, and a custom sock giveaway that ended up being a massive hit on the trade show floor.