2024
Center for the Arts
Illustration Print
Wesleyan University’s Center for the Arts (CFA) brings together students, artists, and the wider community through multidisciplinary programming in visual art, music, theater, and dance.
I designed matching assets for events across print and digital formats, including posters, programs, and webpages. For the WesWinds spring concert, I introduced hand-drawn illustrations that gave the event a more whimsical and approchable feel. The poster became especially popular across campus, showing how illustration could bring a fresh personality to the CFA’s event promotion while still feeling connected to its broader brand.
I designed matching assets for events across print and digital formats, including posters, programs, and webpages. For the WesWinds spring concert, I introduced hand-drawn illustrations that gave the event a more whimsical and approchable feel. The poster became especially popular across campus, showing how illustration could bring a fresh personality to the CFA’s event promotion while still feeling connected to its broader brand.